Frank EptonFeb 8, 20194 min readHow to handle wardrobing, serial returns, and stolen item returns The return of used, non-defective merchandise known as wardrobing, is a hard issue to solve. In fact you can't. You can only mitigate the...
Frank EptonFeb 8, 20194 min readReturn fraud : to catch a thief 5% of returns are fraud. The remaining 95 out of 100 are valued customers who believe in your product but feel let down by the experience....
Frank EptonJan 11, 20194 min readMany Happy Returns!A primary goal of any retail operation is return customers. So why do so many retailers view returns with such disdain? Roughly 10% of...
Frank EptonDec 13, 20183 min readMotivate your staff to sell more by being humanConnecting with your customer is a massively important aspect of retail. Hitting the right tone is critical to conveying a welcome...
Frank EptonDec 11, 20183 min readUse the force for goodExperienced retail staff know how to influence customers. Sometimes for the good of both customers and product, but not always. She...
Frank EptonDec 2, 20182 min readImprove your reputation.Don't fake your actions. Be sincere. Two feet over the threshold and I’m welcomed with an enthusiastic “Hey, Boss, come on in!” ...